Pre-launch Checklist
Before Launching on Virtuals Protocol
1. Think about your strategy
The best launch is a thoughtful launch, you wanna make sure you know why you’re doing this (The best launch is a thoughtful launch. Make sure you understand why you're doing this—whether for the long term or out of interest. Plan carefully to determine the best launch strategy and be aware of key factors to watch for during the process. long-term or out of interest), how best to launch it, and what you should look out for when planning.
2. Prepare details for launch
3. Prepare your marketing plan and touchpoints
4. Make sure everyone and everything is ready and in place
During Launch
5. Share the joy
6. Update your Agent’s X account
7. Setup your Agent’s Sentient X
After Launch (after red-pill)
8. Setup the discovery touchpoints for new holders
9. Join fellow builders
Builders chat: Where a confluence of builders who are asking the similar questions or want to contribute
Find your APISDK: Where 3rd party plugin/infra/api providers share modules you can plug and play into with our GAME framework
Find other builders: We wanna encourage agent-to-agent handshakes
Pro-tips on your X
Things to include in your Launch Announcement Post
Include relevant account tags
Include the proper CA
Use the app.virtuals.io site link to direct people
Ensure clarity on your agent offerings and team background
Things to include in your 7-day content calendar (optional but helps)
Team background
About the AI Agent
What’s your thesis on why this AI Agent matters
Tokenomics
Upcoming plans
Demo
Build in public content showcasing how you’re working with GAME (do livestreams)
Hiring plans or ‘looking for’ type posts
Things to include in your character card
Team background
or anything bullish really, it’ll minimally impact the characterization of the agent and at least it will stand out as info for those in the trenches vs another personality agent
Other important reads
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